Customer interaction program

Attracting – and keeping – customers is about more than simply meeting their needs. Today, you must delight customers and exceed their expectations, transforming them into brand advocates. The key to engaging customer experiences lies in fully understanding the journey they go through, the challenge in translating those insights into customer-oriented products, services, processes and technologies.

Customer interaction program

A five-step approach

Our experts help you increase your engagement with customers – the main driver of sales in the digital age. We take a five-step approach to transforming your organization into a customer-centric business:

  1. Setup: we help prepare your organization for change by setting goals and priorities, identifying stakeholders and planning for the analysis phase.
  2. Analysis: we begin the customer journey management process, designing customer personas, mapping out the journey and identifying key touchpoints, based on in-depth predictive analysis and the examination of emotional effects.
  3. Impact & action plan: we develop a business case and implementation plan based on an impact analysis of your existing offering, customer-facing processes and underlying technologies.
  4. Implementation: we assist you in implementing customer-based and internal initiatives, training and coaching, communication and reporting.
  5. Evaluation: finally, we measure the effect the implementation has had on customer experience.

Our multidisciplinary experts are adept in project management, customer experience and data analytics. We assist you in a guided transformation, ultimately leading to more meaningful customer interactions, increased sales and improved services.

Rely on Threon for:

  • a detailed program tailored to your organization
  • data science, project management and customer experience expertise
  • inspirational workshops
  • ongoing project support